Erik Frank
Certified Petra Coach
Erik Frank’s competitive spirit started on a tennis court when he was seven years old and moved to the national powerlifting platform, where strength and discipline won him the 2010 National Powerlifting Championship. He stepped off the powerlifting platform and into the boardroom, where Erik passionately focuses on 3 things: Growing People, Strategy and winning. With a fundamental understanding that ultimate success comes from hundreds of tiny habits learned and repeated daily, Erik works with companies to develop people and implement strategies that will enable them to win in their industries, not just this year, but for decades to come.
Erik’s passion for health and wellness inspired him to start Your Nutrition Delivered (YND) in 2011, a corporate health food company and rewards platform. YND grew into an industry leader that provided more than 25,000 meals a day to employees around the country. Erik was named Entrepreneur of the Year in New Orleans in 2015 and led YND to a successful exit in 2016. Erik is heavily involved with the Entrepreneurs Organization, having served as The President of the Louisiana Chapter as well as serving as the Growth Director for the US Central Region.
Erik Frank brings his unique passion for leading, winning and serving his clients as a coach for Petra. He operates with a perspective that “the key is not the will to win…everybody has that. It is the will to prepare to win that is important.” Erik views each company that he works with as a “Team” and its Erik’s job to help to get the very most out of each of the individuals on the Leadership team. Erik has coached over 75 companies and has over 500 Planning days under his belt.
Erik is a dedicated husband to his wife, Rebecca, and father to two children, Elijah and Cecilia.
