David Pierce believes that all companies and individuals need to identify and live within their unique core purpose to fully realize their potential. With over 30 years of experience in the corporate world, David has seen and experienced first-hand what it takes to succeed. An accomplished CPA, David spent a decade with Deloitte and PwC and for over 20 years held a C-level post with a regional banking and financial holding company, developing and launching one of the first stand-alone online banks in the U.S. and participating in more than a dozen mergers and acquisitions transactions.

A tireless entrepreneur, David also helped launch an apparel manufacturing startup, numerous commercial real estate projects and even managed a harness racing operation. With a desire to share what he’d learned along the way and help other companies live their core purpose, David left the corporate world and launched his own consulting practice, eventually becoming a Four Decisions Certified Gazelles International Coach and joining Petra Coach.

David holds a BS in Accounting from the University of Louisville and is an accomplished Business Broker and Certified Franchise Consultant. He’s been married for over 25 years, has 3 children and has served in numerous volunteer positions with both faith-based and community-oriented organizations during his lifetime spent in Louisville, Kentucky. David is committed to spending the remainder of his professional life focused on continued learning and assisting companies and individuals realize their full potential.